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2021-07-02
PROVO, Utah, July 1, 2021 / PRNewswire / – BYU Broadcasting announced the appointment of. known Jeff Simpson as the new managing director overseeing multiple channels including BYUtv – a family entertainment network available via cable, satellite and free streaming – and its companion network BYUradio.
“At BYU Broadcasting, we have a bold vision of creating world-class, universal entertainment that young people and their parents actually want to put together and watch, and I’m incredibly proud of everything we’ve achieved,” said Michael Dunn, outgoing CEO of BYU Broadcasting. “I often refer to BYUB as ‘the little locomotive that could,’ that persistently climbs deserted hills, captures a shared family audience, and Jeff Simpson is the perfect conductor to lead BYUB to the next mountain and into the future. “
Mr. Simpson began his career at Walt Disney Studios in the television and film production group. He then built up the Excel Entertainment Group, which became one of the top 10 independent media distributors. The Excel Entertainment Group was acquired by the Deseret Book Company in 2004.
Mr. Simpson was Executive Vice President and Chief Operating Officer of Desert book until he was named President and CEO of Bonneville International in 2010. In 2013 he became president of Desert book and subsequently became President and Editor of Deseret News in late 2017.
He has served on the boards of the National Association of Broadcasters, the National News Media Alliance, and the United Way, as well as other local community organizations. Mr. Simpson received his bachelor’s degree from BYU in business and film.
“I have watched with great interest and admiration how BYUtv and BYUradio have grown exponentially over the past few years Michael Dunns Leadership, assembling an incredible management team and creating an inspiring, forward-looking vision, “said Mr. Simpson.” I am thrilled to take on such a sophisticated and well-calibrated team, and I look forward to it to build on everything we’ve accomplished as we develop the exciting next season in the evolution of BYU Broadcasting. “
In 2020, BYUtv’s digital viewership grew 43% year over year, with app downloads increasing 98% since 2019 and more than 30,000 downloads per month. In addition, BYU Broadcasting recently received a Daytime Emmy nomination for the unwritten series “Welcome Home,” a Peabody nomination for the radio show / podcast “Treasure Island“And a nomination for the Critics Choice Real TV Award for the animal show” The Magician of Paws “.
Other memorable program milestones from Mr. Dunn’s tenure include the “Studio C – Live from NYC” special, which was recorded in front of a sold out audience with special guests Kenan Thompson; written adventure series “Dwight in Shining Armor,” which concluded its fifth and final season last month; Youth competition show “All-Round Champion” in the third season “Wayne Bradys Comedy IQ “, which was co-designed and hosted by the multi-hyphenated artist, and” Christmas Under the Stars “concerts with John Legend Lauren Daigle.
“The impact Michael Dunn Broadcasting on BYU had is profound and long-lasting, “said Kevin Worthen, President of Brigham Young University. “Under his leadership, it has expanded in scope and reach to become a trusted provider of uplifting content that inspires and entertains families across the country. Jeff Simpsons Business acumen, sharp insights and industry experience make him the natural person to continue on this important path. Both are tireless and generous leaders whom I fortunately can count among my staff. “
in the April 2021, Mr. Dunn took up a new full-time ecclesiastical role as General Authority of the Church’s Seventy. at Jesus Christ of Latter-day Saints. He continued to serve as CEO of BYU Broadcasting until Mr. Simpson became CEO on July 1.
BYUtv is available in every state in the country on DISH Network, DirecTV, and 139 other major cable systems. As a digital pioneer, BYUtv was the first US television station to stream all of its content live and unencrypted over the Internet. Today, BYUtv has more than two million YouTube subscribers and two billion views and is available live and on-demand for free on multiple digital platforms including Apple TV, Roku, Amazon Fire TV, Chromecast, Xbox One, Windows Media, digital apps for iOS and Android and BYUtv.org.
For a full list of BYUtv programs and full episodes, visit www.byutv.org or download the app. BYUtv streams for free with no subscriptions, in-app purchases, or ads. The network is always streaming live, and past and current seasons are all available for binge.
Via BYU broadcasting
BYU Broadcasting is a family entertainment broadcaster that focuses on connecting families through shared experiences that encourage meaningful interaction between parents and their children. Across BYUtv, BYUradio and its digital platforms, BYU Broadcasting presents uplifting entertainment that is both targeted and engaging for the whole family. With a reach of more than 50 million households via broadcast and cable systems for BYUtv and more than 30 million devices via SiriusXM for BYUradio, it serves a national and local audience with state-of-the-art linear and digital live production and distribution facilities to target the audience there reach where it consumes media. By concentrating all resources on these two closely correlated multi-platform products, BYU Broadcasting creates synergies and consistency between its content and its focus in order to offer transmedia storytelling. As a non-commercial operation, it gives back to the local, national and international community by working with great partners around the world to deliver uplifting viewing and listening experiences that inspire children and parents alike. Based in Provo, Utah, BYU Broadcasting is owned by Brigham Young University.
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SOURCE BYU Broadcasting
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